The Slack Barshinger Agency – Blog of the Month
Written by All of Us, The Slack Barshinger agency’s blog, Chicago, IL, was selected by FUEL LINE readers as the Agency Blog of the Month for October. They received 94 of the 196 votes cast.Submit...
View ArticleThe First of Five Ways to Promote Your Ad Agency Using Social Media
1. Learn to Use Social Media Eric Kintz, a Hewlett-Packard marketing exec and blogger said: “I think they [agencies] are somewhat helping. But they need to show how social media has helped them further...
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The Third of Five Ways to Promote Your Agency Using Social Media
3. Create a social media marketing plan.In ‘Alice in Wonderland’, Lewis Carroll wrote,“If you don’t know where you want to be, it hardly matters which direction you take.”Usually, you start with a plan...
View ArticleGoogle Reader is a Great Time Saver for Agency Principals
Ever since RSS became a standard for publishing material on the web, the way that we received our information changed. User’s don’t have to go find content; it comes to them automatically. There are...
View Article10 Things a Clear Positioning Provides For Your Ad Agency
Trying to appeal to everyone appeals to no one.Without a point of differentiation you will find it difficult to effectively market and promote your agency and you will struggle to succinctly define...
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Ad Agency New Business News from the Front Lines
I usually have my blog post written in advance and have preselected the date/time for at least five post to be published for any given week. This week has been a bit different. For some reason it has...
View ArticlePrediction: Ad Agencies that make social media central to their business...
Social media is still relatively new, especially to ad agencies, but I want to make a prediction:The small-to midsize ad agencies that make social media central to their business model will find...
View ArticleThe New Era of Socialized Media, Relationships are the New Currency
Brian Solis, Principal of FutureWork, an award winning PR and New Media agency is one of the emerging new leaders in social media. Encouraging our industry to arise to the challenges of this new era....
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Edward Boches, CCO for the Mullen Agency: What Twitter Can Do For You
Warning: Twitter doesn’t come with instructions.It would be helpful if it did. But people continue to find a multitude of creative uses for Twitter. One of those persons, from the advertising agency...
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75 Ad Agency New Business articles, posts, reports, surveys and white papers
There is a growing roster of ad agency new business blogs that provide a platform for thought-leaders to exchange ideas, learn from each other and their audience. From these I have I’ve created a...
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